Email Us 105 Brunswick St, Prince George, BC, V2L 2B2, Canada

Subaru Dealer near Williams Lake

A Legendary Dealership for a Legendary Brand

Subaru Dealer near Williams Lake

Subaru Forester

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Subaru Dealer near Williams Lake

Subaru Outback

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Subaru Dealer near Williams Lake

Subaru Impreza

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Subaru Dealer near Williams Lake

Subaru WRX

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If you could imagine the perfect vehicle, what would it be like? Would it have the capability to go from workday errands to weekend adventures without missing a beat? Would it combine the versatility of an SUV with sporty, rally car-inspired handling? And most importantly, would it make you smile every time you got into the driver’s seat? If you answered yes to these questions, then your perfect vehicle would probably look a lot like a Subaru. If you’re looking for a Subaru dealer near Williams Lake that’s as remarkable as the vehicles we sell, choose Subaru of Prince George!

At Subaru of Prince George, we’re proud to offer a superior selection of new and used Subaru models, including popular choices like the versatile Forester, the adventure-ready Outback, the incredible Impreza, and the breathtaking WRX. Our expert sales team will go through your list of must-haves, and match you with the Subaru that’s got everything you’re looking for — and much more! Are you ready to take your everyday adventures to the next level and put the joy back into your ride? If so, visit Subaru of Prince George today, and discover all the reasons why we’re a top Subaru dealer near Williams Lake. You can find us at 105 Brunswick Street in Prince George, BC, or call us at 250-564-3300.

Subaru Dealer near Williams Lake
Customer Shuttle

We’ll help you get where you need to go!

Subaru Dealer near Williams Lake
Committed to Community

We’re proud to give back to the community that’s helped shape us.

Subaru Dealer near Williams Lake
Pressure-Free Sales

We believe that pressure is for tires, not for sales!

Why Choose Subaru of Prince George

Find Financing that Fits near Williams Lake

Now that you’ve chosen your ready-for-anything Subaru, the next step towards collecting the keys and embarking on your latest adventure is finding financing. At Subaru of Prince George, we know that everyone’s road is different. That’s why our team will work with you to tailor a financing solution that fits your lifestyle and budget perfectly. Apply today using our convenient online form. Your new or new-to-you Subaru might be closer than you think!

Superior Service at your trusted Subaru Dealer

Looking for an expert Subaru dealer service? The best way to ensure that you and your Subaru have many more kilometres together is with regular service and maintenance. You can trust the trained technicians in our service department to handle all of your automotive needs with professionalism and care. We do it all, from routine oil changes, to inspections, to full transmission replacements, and much more! Got a full calendar? Use our convenient online form to schedule service at a time that works best for you! Insist on the best, and choose Subaru of Prince George. Visit us near Williams Lake today.

Pick the Perfect Part

Have you ever wondered what goes into your Subaru? It’s more than simply a collection of components. It’s thousands of parts, meticulously assembled, that work together to deliver the exhilaration you experience every time you start the engine. If any of your vehicle’s parts are worn or broken, it can affect your driving experience. The Parts Department at Subaru of Prince George can help! We maintain a comprehensive inventory of quality parts, and have the expertise required to help you put all the pieces together.

Committed to Customers

At Subaru of Prince George, we’re completely dedicated to customer satisfaction. To us, you’re more than the next customer in line or the next appointment in the system. That’s why we always strive to provide the kind of personalized, world-class dealership experience that will make you a Subaru of Prince George customer for life. Call, click, or stop by near Williams Lake today, and discover all the ways we go above and beyond for you!

If there’s one thing Subaru owners know, it’s the feeling of getting behind the wheel and experiencing the thrill of a vehicle with a racing heritage. At Subaru of Prince George, our mission is to bring this experience to the residents of the Central Interior. We’re proud to be a representative of the legendary Subaru brand, and it shows. But we offer more than great vehicles at Subaru of Prince George. We provide the kind of personalized, world-class service you’d expect from a dealership that’s fully committed to customer satisfaction. More than that, we’re dedicated to giving back to the community, and providing exceptional support for as long as you own your Subaru vehicle. Stop by, and become a part of the growing community of Central Interior Subaru drivers! You can find us at 105 Brunswick Street in Prince George, BC, or give us a call at 250-564-3300.

Our Customers Love Us

I bought a new impreza today at this dealership, it was a totally positive experience. I am a single older woman watching my budget.  I never felt pressured, I felt listened to and was welcomed in every department I had to deal with. I also was relieved to find not a lot of extra costs from the website price.   Thanks to everyone at this dealership for making this a positive experience, I was so nervous coming in but, everyone was so naturally relaxed and honest, it just helped me make the right decisions. Thank you.

Linda M.

Great experience just test driving some cars. Employees were super helpful and made the experience great. Will definitely consider going back when I need a new car.

Andrew V.

Service is always excellent. Great people. Very honest.

Andrew L.